Reprogramming of the web for its positioning in the Italian market
EDYPRO biotechnology begins to reprogram its website to facilitate the user experience on mobile devices. At the same time, this action is used to organize information about cultivation plans, field results, solutions to specific field problems in the crops that the company manages with its biotechnological products. In this way the user will be able to see all the information segmented by crops.
At the same time, it is used to incorporate a version of the website in Italian for its subsequent promotion in this country. With this, the company intends to improve its position in Italy, where it has been working in the north since 2011 (mainly in rice, cereal and soybean crops).
EDYPRO biotechnology has been a beneficiary of the European Regional Development Fund whose objective is to improve the competitiveness of SMEs and thanks to which it has launched an Internationalization Plan with the aim of improving its competitive position abroad during 2019. To do this has had the support of the Xpande Digital Program of the Cámara de Comercio de Valencia.
